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The NDT's initiative on micro-enterprises

 
Quick links to information on micro-enterprises -
New NDT training courses
Outline plans for micro-enterprise training courses, November 2005
The new Micro-Enterprise Development Network
Information on this page -
What is a micro-enterprise?
Some other key points about micro-enterprises
Three brief examples of micro-enterprises
NDT initiatives to support the development of micro-enterprises -
Some points of policy about the NDT's involvement
Other activities
 

Micro-enterprises provide opportunities for people with learning disabilities (and others) which have been almost completely overlooked in the UK. They have the potential to be a very important extra option in the effort to find better alternatives to day centres - both for people who are now in day centres, and for young people at risk of being placed in one.

We believe that micro-enterprises deserve to be strongly promoted in the UK. The NDT intends to play a leading role in supporting and monitoring the development of micro-enterprises, and we are currently developing a series of linked initiatives. We are greatly assisted in this by our partnership with Doreen Rosimos and Darcy Smith, of IncomeLinks in the USA. Doreen and Darcy are international experts on micro-enterprises, with enormous practical experience of helping people to develop their own small businesses.

What is a micro-enterprise?

Basically a micro-enterprise is a small ('micro') business ('enterprise'). Each micro-enterprise is different, so the size, type of business, and legal arrangements can vary a great deal. But there are some common characteristics -

Micro-enterprises aim to make money, not to give people something to do

Micro-enterprises are not concerned with 'getting a job' for the sake of having something to do. They may (probably will, in fact) help people to have richer, more purposeful lives, and provide new connections with their communities. But these are not the main aim. Most people with learning disabilities (and long-term members of other disadvantage groups) have very little money which is under their control. More money brings new opportunities.

 

Micro-enterprises aim to make money by seeking out ordinary commercial opportunities

Micro-enterprises make capitalism work to the benefit of people who have been disadvantaged. They don't generate income through donations or grants (except, possibly, as start-up money) and almost certainly don't depend on the social care industry. Micro-enterprises, like other ordinary businesses, aim to offer ordinary citizens a product or service for which they'll be willing to pay.

 

Micro-enterprises are built around individuals

They are not schemes, projects, or standard packages to be delivered to whole groups of people. Micro-enterprises require thinking at the 'micro' level - about this person, with these interests, living in this community.

 

Micro-enterprises are usually 'owned' by one person, and are very unlikely to be shared between more than three.

If the micro-enterprise has been created to match one person's requirements, then it's probably only right for that person. And by keeping the ownership to one person, there's the best possible chance that the person will have real control over it. There are times when two people can make a success of sharing ownership, but these are the exceptions - and three people sharing is (Doreen and Darcy report) a risky option. For example, what happens if one person want to leave the business?

Some other key points about micro-enterprises

The amount of income can vary widely - and it partly depends on what each person want to achieve. Some people may be very happy if their micro-enterprise makes just a little bit of money - enough, for example, to save up over a year and spend on a good summer holiday. The US experience suggests micro-enterprises often create a higher level of income than that, and just a few make tens of thousands of pounds.
Likewise, the amount of time they require can vary from a few days a year to a full-time occupation. They're designed to suit each person, and some people may want, for example, to run their businesses at events that only take place a few times a year. Some kinds of micro-enterprise may run with very little effort (from a business point of view, an ideal arrangement!). All this means that micro-enterprises can't be viewed as an option that will necessarily provide an alternative weekday occupation.
The cost of starting a micro-enterprise doesn't need to be high. In fact, Doreen and Darcy recommend that people should never spend more than £300.
People with very high support needs can have micro-enterprises. If a business is set up in the right way, it can make an income with very little effort in return. Doreen likes to point out that her brother, Jack, got income from his micro-enterprise for several weeks while he was in a coma.

Three brief examples of micro-enterprises

These are just the outlines of three of the many stories told by Doreen and Darcy about people they have helped to set up micro-enterprises.

1
A man with learning disabilities had the idea of selling bottled water at a major sports event, attended by thousands of people. The bottled water was sent by the company in a lorry, on the basis that he would be charged afterwards for the bottles that had been used. So he had no costs to get the micro-enterprise started. In one weekend he made around £70,000.
2
A woman with multiple disabilities liked to do cross-stitch needlework. When the option of a micro-enterprise was first mentioned, she thought she'd use it to sell her craftwork. But it was soon clear that althoughb her work was good, there was no possibility she could sell at a price that would match all the hours she spent creating each item.In conversation, the young woman mentioned that she had to send off special orders for the thread she likes to use, as there was no shop which sold it in the town. This was the clue to a better business opportunity.Now she has her own stall in a shared small market of traders, selling threads. She makes a useful income, is close to other people, still has time to do her own needlework, and is a resource valued by other local people who share her interest.
3
It was suggested by a day centre that two young women could set up a micro-enterprise together. They both have very severe physical impairments and communication difficulties, and at first it was far from clear what sort of business would be right for them. But time spent getting to know their interests revealed that they really liked bright colours, and anything to do with parties and celebrations. They bought a special machine, second-hand, which packs novelty objects (ranging from soft toys to fluffy handcuffs) inside a balloon, to make novelty gifts. These are sold through local shops. The two women choose the novelty objects, and choose well. It was Valentine's Day a few months after they started the business, and they were swamped with orders.

NDT initiatives to support the development of micro-enterprises

Following the very successful tour by Doreen Rosimos and Darcy Smith last October, the NDT has made a decision in principle to take the lead, in partnership with Doreen and Darcy, to promote micro-enterprises in the UK. The courses in April, and the Micro-Enterprises Development Network, are two initiatives in this process. We are also actively seeking funding for a larger project that can offer support to people developing micro-enterprises and evaluate the outcomes.

Some points of policy about the NDT's involvement in micro-enterprises

The history of social care, over at least the last 30 years, has repeatedly shown how easily new ideas become institutionalised. The development of supported living, self-advocacy, and person-centred planning are obvious examples of this process. A new idea, full of creative possibilities, is reduced to a standardised model. Activities that should be 'owned' by the people who need them to improve their lives are taken over by the social care system. Regulations and procedures soon follow. The net result is that the potential of the idea to make a radical difference to people's lives - and to the way the social care system operates - is lost.

The risk (in the long run, probably the certainty) that this process will occur has to be a concern for people and organisations that want to a new idea to be used to improve people's lives.

If, on the one hand, the idea is presented 'loosely' - simply as "here are some thing you might like to try" - it's all but certain that some people will misunderstand and misuse the idea. They will change it into something that is less effective in making a difference, and possibly something that works against the rights and choices of the people it was supposed to help.

On the other hand, the promoters of the idea can try to counter that possibility by offering a tight definition of what the idea is, and isn't, and backing it up with elaborate training sessions and manuals. But that, too, creates problems. It encourages a view of the idea as a standard model that can only be done in exactly one way. The training courses and publications, though good business for the people who produce them, usually push the idea towards the service system (not least because the service system is in a better position to pay for them). The idea then quickly becomes insitutionalised.

The NDT intends to tackle this problem 'head-on'. The reason we want to take a lead in supporting the development of micro-enterprises is not to take sole ownwership of the idea, but to do what we can to protect it from this process of institutionalisation. One of the most effective ways to slow the process is to keep the idea close to the people that it is supposed to help. This has practical implications for the kind of work that we want to develop:

Training courses and conferences need to focus on the people who want to develop a micro-enterprise. That means more than offering free places for a few service users and family members: it means designing the whole event so that all the discussions are framed around what people are doing, and wanting to do. Fortunately, the format of the the two-day courses that we have already organised (with the Valuing People Support Team) do this very successfully.
If the events are going to involve people who are interested in developing a micro-enterprise, then they need to be organised so that it's practical for them to attend. At the very least, this means regional, not national, events.
Support to people developing micro-enterprises, outside or after training courses, is also best focused on each person. However, it saves time if people have ways they can share information that may help others.
Publications need to reflect the same focus on individuals, with plenty of real stories.

These principles will guide the work that the NDT does to support micro-enterprises.

Other linked activities

These include -

An issue of our newsletter, SouNDTrack, dedicated to micro-enterprises
Gathering stories from people developing micro-enterprises, for a future NDT publication
Working in partnership with Doreen and Darcy on a new, international, book about micro-enterprises.
Looking for funding, so that we are able to give more time to supporting people locally and individually.

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Last updated20th May 2006
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